Sports management & marketing
To ensure full involvement, participant engagement, and ultimately, success, a sports program must be properly managed and marketed. We bring the knowledge and experience of global sports experts and translate them into successful plans, improving a program’s training value and athletes’ skills.
Managing and marketing sports is no different to that of any other industry, and we approach our programs with the same tools and techniques used to promote and manage other businesses. We develop insightful training and sports plans which provide teams with the resources and equipment necessary to effectively function, grow and maximize potential.
Our 360° approach to sports management means we can provide our clients with everything that is required to operate a successful sporting program. Each project is tackled according to specific client requirements, and we have the expertise to develop a program, train staff, and set up sporting venues for any type of sporting activity.
We can also manage Sports clubs, health clubs, and the services and amenities they provide, and provide personal trainers or coaches to these facilities.
- The full lifecycle of training and sports program management.
- Comprehensive athletic programs.
- Development of strategic sports and training plans
Current program evaluation.
- Executive coaching of Program Managers and Instructors.
- Increasing sports awareness.
- Promotion of community involvement.
- Revenue stream creation.
- Marketing, PR and Media.
“Jiu-Jitsu is an art that allows you to become more tolerant, determined, disciplined, respectful, patient and self-confident person. “
– Helio Gracie – Founder of Brazilian Jiu-Jitsu
Sport consultancy services
We deliver customized and tailored services to a variety of sports programs with our unique mix of theory, knowledge, and technical skills. Our team is composed of highly-qualified experts that ensure top-of-the-range consultancy services to clients, community, and athletes. Each of our consultants specializes in a particular field, allowing them to concentrate on delivering the absolute best at all times.
We provide organizations with the best sporting program solutions, and carefully monitor the development of the participants to maximize both the program and the individual’s potential. We develop tailored solutions for sports programs that include everything from technique analysis to high performance strategy, and specialist staff recruitment to multi-disciplinary profiling systems.
We understand the objectives of major sports and training programs, and work closely with our clients to ensure that the media portrays a positive image of your program and sport.
Our Sports Management and Marketing service includes
The full life-cycle of training and sports program management.
Comprehensive athletic programs.
Development of strategic sports and training plans.
Current program evaluation.
Executive coaching of Program Managers and Instructors.
Increasing sports awareness.
Promotion of community involvement.
Revenue stream creation.
Marketing, PR and Media.
We create first class sports events and apply the highest standards of professional management to provide memorable experiences.
From event conceptualization to execution, we develop truly unforgettable events honed from our team’s experience of handling hundreds of local and international sports competitions and tournaments.
Our services includes
Initial concept and planning.
Event logistics and implementation.
Event analysis and reporting.
Media management, PR and promotion.
Training program development
Effective training programs require a great amount of planning, monitoring, and directing. We recognize the importance that a properly developed training schedule, featuring highly-trained personnel, has on determining effectiveness. We follow a systematic approach when developing a training program to ensure that it remains focused on the needs of the athlete and institute at all times.
When developing a program, we factor in
Multilateral physical development – ensuring a strong base and good overall development. Sport specific physical development – we ensure we meet the specific sport’s requirements. Health factors – the fundamental factor of an athlete’s state, and the main goal of recreational sports. Injury prevention – injured athletes cannot perform to the best of their ability, hence we pay strict attention to flexibility and strength development, warm-up and cool-down principles, and the prevention of over training. Technical factors – developing the capacity to perform all technical actions correctly, rationally and economically. Tactical factors – defining and improving tactics and strategy. Psychological aspects – improving discipline, perseverance, willpower, confidence, and courage. Team capability – consolidating a team, enhancing a sense of belonging, uniting in action, and defining each athlete’s role. Theoretical knowledge – increasing an athlete’s knowledge of the physiological and psychological development of training, planning, nutrition, and recuperation. We believe in the importance of the continuous improvement cycle of program analysis, development and evaluation.
Furthermore, all of our trainers and coaches are:
– Highly qualified and specialized. -Attend regular forums, seminars and workshops. -Demonstrate inspirational leadership skills.